/* ============ SHARED ============ */
body{position:relative}
main{position:relative;z-index:1}
section{position:relative}
.fine{display:inline}.coarse{display:none}
@media (hover:none){.fine{display:none}.coarse{display:inline}}

/* ============ 2. PROVE IT ============ */
.prove{min-height:100svh;min-height:max(100svh,720px);background:var(--ink-2);margin-top:-9vw;padding:calc(9vw + 90px) var(--gutter) 90px;clip-path:polygon(0 9vw,100% 0,100% 100%,0 100%);display:flex;align-items:center;overflow:hidden;z-index:2}
.prove__stage{position:absolute;right:0;top:0;bottom:0;width:62%;z-index:0;transition:width 1s var(--ease-io)}
.prove.is-film .prove__stage{width:100%}
.prove__shade{transition:opacity .8s}
.prove.is-film .prove__shade{background:linear-gradient(90deg,rgba(16,15,14,.92) 18%,rgba(16,15,14,.35) 55%,rgba(16,15,14,.1))}
.prove__shade{position:absolute;inset:0;z-index:1;pointer-events:none;background:linear-gradient(90deg,var(--ink-2) 30%,rgba(16,15,14,.55) 55%,rgba(16,15,14,0) 80%)}
.prove__inner{position:relative;z-index:2;width:100%;max-width:var(--max)}
.prove__head{font-family:var(--body);font-stretch:125%;text-transform:uppercase;font-size:clamp(13px,1.05vw,16px);letter-spacing:.28em;font-weight:500;color:var(--soft);margin-bottom:clamp(20px,3vh,40px);display:flex;align-items:center;gap:16px}
.prove__head::before{content:"";width:40px;height:1px;background:var(--fox)}
.prove__words{display:flex;flex-direction:column}
.prove__words li:nth-child(2){padding-left:9vw}
.prove__words li:nth-child(3){padding-left:4vw}
.prove__words li:nth-child(4){padding-left:14vw}
.pw{display:inline-flex;align-items:flex-end;gap:24px;position:relative}
.pw__w{font-family:var(--display);font-weight:700;text-transform:uppercase;font-size:clamp(72px,9.4vw,172px);line-height:.84;color:transparent;-webkit-text-stroke:1.2px rgba(246,242,236,.34);transition:color .5s var(--ease),-webkit-text-stroke-color .5s;position:relative}
.pw__w::after{content:"";position:absolute;left:.02em;bottom:-.1em;height:.05em;width:0;background:var(--fox);transition:width .7s var(--ease)}
.pw__m{display:inline-flex;align-items:center;gap:12px;font-stretch:125%;text-transform:uppercase;letter-spacing:.2em;font-size:11px;color:var(--mute);padding-bottom:.9em;opacity:.0;transform:translateX(-12px);transition:all .55s var(--ease);white-space:nowrap}
.pw__m .arr{width:18px;height:10px;color:var(--fox)}
.pw.is-on .pw__w{color:var(--white);-webkit-text-stroke-color:transparent}
.pw.is-on .pw__w::after{width:.5em}
.pw.is-on .pw__m{opacity:1;transform:none;color:var(--soft)}
.pw__m{pointer-events:none}.pw.is-on .pw__m{pointer-events:auto}
.prove__hint{margin-top:28px;font-family:var(--hand);font-size:24px;color:var(--fox);transform:rotate(-2deg);transform-origin:left}

/* STAGE (shared by prove + mega) */
.stage{overflow:hidden}
.st{position:absolute;inset:0;opacity:0;visibility:hidden;transition:opacity .6s var(--ease),visibility 0s .6s}
.st.is-on{opacity:1;visibility:visible;transition:opacity .6s var(--ease),visibility 0s}
.st--web{perspective:1400px}
.st--web .bw{position:absolute;width:56%;transform-style:preserve-3d;box-shadow:0 40px 80px -20px rgba(0,0,0,.8)}
.st--web .bw:nth-child(1){left:30%;top:14%;transform:rotateY(-18deg) rotateX(4deg);z-index:1}
.st--web .bw:nth-child(2){left:8%;top:34%;transform:rotateY(-18deg) rotateX(4deg) translateZ(-120px);z-index:0;opacity:.7}
.st--web .bw:nth-child(3){left:44%;top:50%;transform:rotateY(-18deg) rotateX(4deg) translateZ(80px);z-index:2}
.st--web .phone{position:absolute;right:9%;top:24%;width:15%;z-index:3;transform:rotate(4deg)}
.st--film .st__cv{position:absolute;inset:0;width:100%;height:100%}
.st--film .lbox{position:absolute;left:0;right:0;height:13%;background:#000;z-index:2;transition:transform .9s var(--ease-io)}
.st--film .lbox.t{top:0;transform:translateY(-100%)}.st--film .lbox.b{bottom:0;transform:translateY(100%)}
.st--film.is-on .lbox{transform:none}
.st--film .hud{position:absolute;left:6%;right:6%;top:17%;bottom:17%;z-index:3;pointer-events:none}
.hud i.c{position:absolute;width:22px;height:22px;border:1.5px solid rgba(246,242,236,.8)}
.hud i.c:nth-child(1){left:0;top:0;border-right:0;border-bottom:0}.hud i.c:nth-child(2){right:0;top:0;border-left:0;border-bottom:0}
.hud i.c:nth-child(3){left:0;bottom:0;border-right:0;border-top:0}.hud i.c:nth-child(4){right:0;bottom:0;border-left:0;border-top:0}
.hud .row{position:absolute;left:34px;right:34px;display:flex;justify-content:space-between;font-family:var(--mono);font-size:11px;letter-spacing:.1em;color:rgba(246,242,236,.85)}
.hud .row.t{top:10px}.hud .row.b{bottom:10px}
.rec{display:inline-block;width:8px;height:8px;border-radius:50%;background:#e2352b;margin-right:8px;animation:blink 1.4s steps(1) infinite}
.st--brand .bb{position:absolute}
.st--design .pst{position:absolute;width:30%;aspect-ratio:3/4;box-shadow:0 30px 60px -18px rgba(0,0,0,.75)}
/* one design piece: fills the room like the film scene */
.pst-solo{position:absolute;inset:0;overflow:hidden}
.pst-solo__bg{position:absolute;inset:-8%;background-size:cover;background-position:center;filter:blur(34px) saturate(1.15) brightness(.42);transform:scale(1.1)}
.pst-solo::after{content:"";position:absolute;inset:0;background:radial-gradient(70% 90% at 72% 50%,transparent 30%,rgba(10,9,9,.7));pointer-events:none}
.pst-solo__fr{position:absolute;right:5%;top:10%;bottom:18%;width:48%;display:flex;align-items:center;justify-content:center;z-index:1}
.pst-solo__fr img{display:block;max-width:100%;max-height:100%;object-fit:contain;transform:rotate(-2deg);box-shadow:0 50px 100px -24px rgba(0,0,0,.85),0 0 0 1px rgba(255,255,255,.08)}
.st--design.is-on .pst-solo__bg{animation:soloDrift 18s ease-in-out infinite alternate}
@keyframes soloDrift{to{background-position:40% 60%;translate:-2% 1%}}

/* ============ 3. WORK (home) ============ */
.work{padding:clamp(110px,14vw,200px) var(--gutter) clamp(90px,10vw,160px);background:var(--ink);z-index:2}
.work__head{display:grid;grid-template-columns:1fr minmax(0,440px);align-items:end;gap:26px 60px;max-width:var(--max);margin-bottom:54px}
.work__head .eyebrow{grid-column:1/-1}
.work__head .lead{padding-bottom:.6em}
.work__filters{display:flex;flex-wrap:wrap;gap:8px;margin-bottom:46px;max-width:var(--max)}
.work__filters button{height:40px;padding:0 18px;border:1px solid var(--line);font-stretch:125%;font-size:11px;letter-spacing:.18em;text-transform:uppercase;color:var(--soft);transition:all .35s var(--ease);display:inline-flex;align-items:center;gap:8px}
.work__filters button sup{font-family:var(--mono);font-size:9.5px;color:var(--mute);top:-.5em;position:relative}
.work__filters button:hover{border-color:var(--char);color:var(--white)}
.work__filters button[aria-selected=true]{background:var(--white);border-color:var(--white);color:var(--ink)}
.work__filters button[aria-selected=true] sup{color:var(--burnt)}

.work__all{max-width:var(--max);margin-top:clamp(60px,7vw,100px);display:flex;flex-wrap:wrap;align-items:center;gap:14px 26px}
.work__all .mono{color:var(--mute)}

/* ============ 4. CAPABILITIES ============ */
.caps{overflow:clip;background:var(--coal);padding:clamp(110px,12vw,180px) var(--gutter) 60px;z-index:3;margin-top:-6vw;clip-path:polygon(0 6vw,100% 0,100% 100%,0 100%)}
.caps__intro{max-width:var(--max);display:grid;grid-template-columns:1fr minmax(0,460px);align-items:end;gap:26px 60px;padding-top:6vw;margin-bottom:clamp(40px,8vh,90px)}
.caps__intro .eyebrow{grid-column:1/-1}
/* each capability holds while its visual plays, but its copy starts right at the top edge, so no screen-tall gaps between them */
.cap{display:grid;grid-template-columns:minmax(0,.82fr) minmax(0,1.18fr);gap:clamp(30px,5vw,90px);min-height:170vh;max-width:var(--max);border-top:1px solid var(--line);position:relative;align-items:start;padding:clamp(56px,8vh,96px) 0}
.cap__text,.cap__vis{position:sticky;top:max(calc(var(--nav-h,80px) + 24px),calc(50vh - 310px));display:flex;flex-direction:column;justify-content:center;min-height:min(620px,calc(100vh - var(--nav-h,80px) - 48px))}
.cap__text{padding:0}
.cap__tag{color:var(--fox);margin-bottom:22px;display:flex;align-items:center;gap:12px}
.cap__tag::before{content:"";width:8px;height:8px;background:var(--fox);transform:rotate(45deg)}
.cap__line{font-family:var(--display);font-weight:700;text-transform:uppercase;font-size:clamp(46px,5.6vw,96px);line-height:.88;text-wrap:balance}
.cap__line em{color:var(--fox);font-style:normal}
.cap__body{margin-top:26px;color:var(--soft);max-width:31em;font-size:17px}
.cap__list{margin:24px 0 16px;display:flex;flex-wrap:wrap;gap:8px}
.cap__list li{font-size:12.5px;padding:6px 12px;border:1px solid var(--line);color:var(--soft);border-radius:999px}
.cap__vis{padding:0}

/* SERP */
.serp{background:#FBFAF8;color:#1f1f1f;border-radius:14px;padding:22px 26px 12px;box-shadow:0 50px 100px -30px rgba(0,0,0,.8);font-family:Arial,Helvetica,sans-serif;max-width:720px;width:100%}
.serp__bar{height:46px;border-radius:24px;border:1px solid #dfe1e5;display:flex;align-items:center;justify-content:space-between;padding:0 18px 0 20px;font-size:15px;box-shadow:0 1px 6px rgba(32,33,36,.18)}
.serp__bar i{width:16px;height:16px;border:2px solid #666;border-radius:50%;position:relative}
.serp__bar i::after{content:"";position:absolute;width:2px;height:7px;background:#666;right:-4px;bottom:-5px;transform:rotate(-45deg)}
.serp__meta{display:flex;justify-content:space-between;color:#70757a;margin:14px 2px 6px;font-size:10.5px}
.serp__rank b{display:inline-block;min-width:2.2em;color:#fff;background:var(--fox);padding:2px 6px;border-radius:4px;margin-left:6px;text-align:center}
.serp__list{position:relative;list-style:none;margin:0;padding:0}
.serp{position:relative}
.serp__told{position:absolute;right:-8px;top:-44px;font-family:var(--hand);font-size:clamp(24px,2.3vw,32px);color:var(--amber);transform:rotate(-5deg);opacity:0;pointer-events:none;white-space:nowrap}
.serp__r{position:absolute;left:0;right:0;padding:12px 2px 10px;border-bottom:1px solid #eee;display:grid;grid-template-columns:28px 1fr;gap:2px 12px;align-items:center;transition:background .4s,box-shadow .4s}
.serp__r .fav{grid-row:1/3;width:26px;height:26px;border-radius:50%;background:#e8eaed;display:grid;place-items:center;font-size:12px;font-weight:700;color:#5f6368}
.serp__r .url{font-size:12px;color:#4d5156;line-height:1.3}
.serp__r .ttl{grid-column:2;font-size:17px;color:#1a0dab;line-height:1.3;white-space:nowrap;overflow:hidden;text-overflow:ellipsis}
.serp__r .snip{grid-column:2;font-size:13px;color:#4d5156;line-height:1.45;overflow:hidden;display:-webkit-box;-webkit-line-clamp:2;-webkit-box-orient:vertical;height:2.9em}
.serp__r.you{background:#FFF4EC;border-radius:10px;box-shadow:inset 3px 0 0 var(--fox);padding-left:10px}
.serp__r.you .fav{background:var(--fox);color:#fff}
.serp__r.you .ttl{color:#b23c10;font-weight:700}

/* BRAND CONSTRUCTION */
.construct{position:relative;width:100%;max-width:720px;aspect-ratio:1/1;max-height:74vh;margin:0 auto}
.construct svg.geo{position:absolute;inset:0;width:100%;height:100%}
.construct svg.geo *{fill:none;stroke:var(--fox);stroke-width:1;vector-effect:non-scaling-stroke}
.construct svg.geo .d{stroke:rgba(246,242,236,.18)}
.construct .mk{position:absolute;left:26%;top:12%;width:48%;opacity:0}
.construct .sw{position:absolute;left:8%;right:8%;bottom:6%;display:grid;grid-template-columns:repeat(5,1fr);gap:8px}
.construct .sw span{aspect-ratio:1/1.1;display:flex;align-items:flex-end;padding:8px;font-family:var(--mono);font-size:9.5px;color:rgba(11,10,10,.75);opacity:0;transform:translateY(20px)}
.construct .wm{position:absolute;left:0;right:0;top:66%;text-align:center;font-family:var(--display);font-weight:700;font-size:clamp(30px,3.4vw,52px);letter-spacing:.02em;text-transform:uppercase;opacity:0}
.construct .wm em{color:var(--fox);font-style:normal}
.construct .lbl{position:absolute;font-family:var(--mono);font-size:10px;color:var(--mute);letter-spacing:.1em}

/* FILM SCRUB */
.scrub{position:relative;width:100%;aspect-ratio:2.39/1;background:#000;overflow:hidden;box-shadow:0 50px 100px -30px rgba(0,0,0,.85)}
.scrub__cv{position:absolute;inset:0;width:100%;height:100%}
.scrub__hud{position:absolute;left:18px;right:18px;top:14px;display:flex;justify-content:space-between;color:rgba(246,242,236,.85);font-size:10.5px;z-index:2}
.scrub__msg{position:absolute;left:0;right:0;bottom:22%;text-align:center;font-size:clamp(34px,4.6vw,78px);z-index:2;display:grid;color:var(--white);text-shadow:0 4px 30px rgba(0,0,0,.5)}
.scrub__msg span{grid-area:1/1;transition:opacity .6s var(--ease),transform .6s var(--ease)}
.scrub__msg .b{opacity:0;transform:translateY(20px);color:var(--amber)}
.scrub.is-idle .scrub__msg .a{opacity:0;transform:translateY(-20px)}
.scrub.is-idle .scrub__msg .b{opacity:1;transform:none}
.scrub__bar{position:absolute;left:18px;right:18px;bottom:14px;height:2px;background:rgba(255,255,255,.18);z-index:2}
.scrub__bar i{position:absolute;left:0;top:0;bottom:0;background:var(--fox);width:0}
.scrub__bar i::after{content:"";position:absolute;right:-5px;top:-4px;width:10px;height:10px;background:var(--fox);border-radius:50%}

/* DESIGN SWAP */
.swap{position:relative;width:100%;max-width:600px;margin:0 auto;background:#0f0d0c;border:1px solid rgba(246,242,236,.1);border-radius:14px;overflow:hidden;box-shadow:0 60px 120px -40px rgba(0,0,0,.9)}
.sw-bar{height:38px;display:flex;align-items:center;gap:12px;padding:0 14px;border-bottom:1px solid rgba(246,242,236,.08);font-size:10.5px;color:var(--mute);background:#141211}
.sw-dots{display:flex;gap:6px}.sw-dots i{width:9px;height:9px;border-radius:50%;background:rgba(246,242,236,.14)}
.sw-file{flex:1;text-align:center;color:var(--soft);letter-spacing:.04em}
.sw-ok{color:#0B0A0A;background:var(--amber);padding:3px 8px;border-radius:4px;opacity:0;transform:translateY(4px)}
.sw-cv{position:relative;aspect-ratio:1/1.02;max-height:66vh;margin:0 auto;background:radial-gradient(rgba(246,242,236,.07) 1px,transparent 1.2px) 0 0/18px 18px;overflow:hidden}
.sw-art{position:absolute;left:42%;top:50%;height:84%;aspect-ratio:3/4;transform:translate(-50%,-50%);container-type:inline-size;outline:1px dashed rgba(246,242,236,.14);outline-offset:0}
.swap__good{position:absolute;inset:0;background:var(--fox);color:var(--ink);padding:8cqi;display:flex;flex-direction:column;overflow:hidden;clip-path:inset(100% 0 0 0);box-shadow:0 30px 60px -20px rgba(0,0,0,.7)}
.swap__good .k{font-family:var(--body);font-stretch:125%;font-size:3.2cqi;letter-spacing:.24em;text-transform:uppercase;display:flex;justify-content:space-between}
.swap__good h4{font-family:var(--display);font-weight:700;text-transform:uppercase;font-size:27cqi;line-height:.8;margin-top:auto;letter-spacing:-.01em}
.swap__good h4 b{display:block;font-weight:700}
.swap__good h4 .w{color:var(--white)}
.swap__good .ring{position:absolute;right:-18%;top:10%;width:70%;aspect-ratio:1}
.swap__good .ring circle{fill:none;stroke:var(--ink);stroke-width:12}
.swap__good .f{display:flex;justify-content:space-between;align-items:flex-end;margin-top:6cqi;font-size:3.6cqi;font-weight:600;border-top:.7cqi solid var(--ink);padding-top:3cqi}
.sw-guides{position:absolute;inset:0;width:100%;height:100%;pointer-events:none;overflow:visible}
.sw-guides line{stroke:#39c3ff;stroke-width:1;vector-effect:non-scaling-stroke;opacity:.85}
.sw-art::before{content:attr(data-label);position:absolute;left:0;top:-18px;font-family:var(--mono);font-size:9.5px;color:var(--mute);letter-spacing:.04em;white-space:nowrap}
.sw-sel{position:absolute;left:7%;right:7%;top:50%;height:38%;border:1.5px solid #39c3ff;opacity:0;pointer-events:none}
.sw-sel i{position:absolute;width:8px;height:8px;background:#fff;border:1.5px solid #39c3ff}
.sw-sel i:nth-child(1){left:-5px;top:-5px}.sw-sel i:nth-child(2){right:-5px;top:-5px}.sw-sel i:nth-child(3){left:-5px;bottom:-5px}.sw-sel i:nth-child(4){right:-5px;bottom:-5px}
.sw-sel span{position:absolute;left:50%;bottom:-26px;transform:translateX(-50%);background:#39c3ff;color:#06131a;font-size:10px;padding:2px 7px;border-radius:3px;white-space:nowrap}
.sw-bad{position:absolute;left:4%;top:40%;width:26%;transform-origin:50% 50%;z-index:3;container-type:inline-size}
.sw-tag{display:block;font-size:9.5px;color:var(--mute);margin-bottom:6px;white-space:nowrap;overflow:hidden;text-overflow:ellipsis}
.swap__bad{position:relative;aspect-ratio:3/4;background:#fff;color:#111;font-family:'Times New Roman',Times,serif;text-align:center;padding:9cqi 8cqi;display:flex;flex-direction:column;align-items:center;gap:4cqi;overflow:hidden;box-shadow:0 18px 40px -14px rgba(0,0,0,.8);filter:saturate(.55) brightness(.92)}
.swap__bad h4{font-family:'Comic Sans MS','Chalkboard SE','Comic Neue',cursive;font-size:13cqi;color:#1b3fd6;text-shadow:1px 1px 0 #f6d700;line-height:1}
.swap__bad .star{width:36cqi;aspect-ratio:1;background:#f6d700;clip-path:polygon(50% 0,61% 35%,98% 35%,68% 57%,79% 91%,50% 70%,21% 91%,32% 57%,2% 35%,39% 35%);display:grid;place-items:center;font-weight:700;color:#d11;font-size:6cqi;transform:rotate(-12deg)}
.swap__bad p{font-size:5.4cqi;line-height:1.3}
.swap__bad .u{text-decoration:underline;color:#d11;font-weight:700}
.sw-bin{position:absolute;right:6%;bottom:6%;width:13%;display:flex;flex-direction:column;align-items:center;gap:4px;color:var(--mute);font-size:9.5px;z-index:2}
.sw-bin svg{width:100%;fill:#2a2522;stroke:rgba(246,242,236,.22);stroke-width:1.4}
.sw-bin .lid{transform-origin:10% 60%;transform-box:fill-box}
.swap__note{position:absolute;right:2.5%;bottom:22%;width:22%;font-family:var(--hand);font-size:clamp(20px,2vw,30px);line-height:.95;color:var(--amber);display:flex;flex-direction:column;align-items:center;text-align:center;gap:2px;transform:rotate(-6deg);opacity:0;z-index:4;pointer-events:none;text-shadow:0 2px 12px #0f0d0c}
.swap__note svg{width:40px;height:34px;flex:none}
.sw-cur{position:absolute;left:0;top:0;width:22px;height:22px;z-index:6;fill:#fff;stroke:#0B0A0A;stroke-width:1.4;filter:drop-shadow(0 3px 6px rgba(0,0,0,.5));pointer-events:none;opacity:0}

/* MARKETING REACH */
.reach{position:relative;width:100%;aspect-ratio:1/1;max-height:74vh;max-width:720px;margin:0 auto}
.reach canvas{position:absolute;inset:0;width:100%;height:100%}
.reach__lbl{position:absolute;left:0;top:0;color:var(--amber);white-space:nowrap;font-size:12px;letter-spacing:.16em;text-transform:uppercase;display:flex;align-items:center;gap:10px}
.reach__lbl::before{content:"";width:22px;height:1px;background:currentColor}
.reach__key{position:absolute;left:0;bottom:0;display:flex;gap:18px;list-style:none;margin:0;padding:0;font-size:10.5px;letter-spacing:.14em;text-transform:uppercase;color:var(--mute)}
.reach__key li{display:flex;align-items:center;gap:7px}
.reach__key i{width:7px;height:7px;border-radius:50%;background:rgba(246,242,236,.3)}
.reach__key i.e{background:#F6F2EC;box-shadow:0 0 8px rgba(246,242,236,.7)}
.reach__key i.l{background:var(--amber);box-shadow:0 0 8px var(--amber)}

/* ============ 5. BREAK ============ */
.break{background:var(--cream-2);color:var(--paper-ink);min-height:105svh;padding:clamp(140px,18vh,220px) var(--gutter) clamp(120px,14vh,180px);display:flex;align-items:center;overflow:hidden;z-index:4}
.break__inner{position:relative;z-index:2;max-width:760px}
.break__q{font-family:var(--display);font-weight:700;text-transform:uppercase;font-size:clamp(70px,10vw,170px);line-height:.84}
.break__q em{color:var(--fox);font-style:normal}
.break__a{font-family:var(--hand);font-size:clamp(34px,3.4vw,52px);color:var(--burnt);margin:10px 0 44px;transform:rotate(-2deg);transform-origin:left}
.break__who{font-size:clamp(20px,1.7vw,26px);line-height:1.45;max-width:28em;font-weight:400;color:#3b3531}
.break__who .hl{background:linear-gradient(transparent 62%,rgba(243,113,33,.35) 62%);padding:0 .1em}
.break .btn{margin-top:44px}
.btn--ink{color:var(--cream-2);clip-path:polygon(12px 0,100% 0,calc(100% - 12px) 100%,0 100%)}
.btn--ink::before,.btn--ink::after{content:"";position:absolute;inset:0;z-index:-1}
.btn--ink::before{background:var(--paper-ink)}
.btn--ink::after{background:var(--fox);transform:scaleX(0);transform-origin:right;transition:transform .55s var(--ease)}
.btn--ink:hover::after{transform:scaleX(1);transform-origin:left}
.btn--ink:hover{color:var(--ink)}
.break__fox{position:absolute;right:-7vw;bottom:-5vw;width:min(46vw,700px);z-index:1}
.break__fox img{width:100%;transform:rotate(-14deg);filter:drop-shadow(0 30px 40px rgba(26,23,21,.18))}
.break__mug{position:absolute;left:-10%;bottom:14%;width:clamp(56px,6vw,90px);z-index:2;transform:rotate(-4deg)}
.break__mug .steam{stroke-dasharray:24;animation:steam 3s linear infinite}
@keyframes steam{from{stroke-dashoffset:48;opacity:0}30%{opacity:1}to{stroke-dashoffset:0;opacity:0}}
.break__fox .break__tail{position:absolute;left:70%;top:44%;width:70%;height:auto;z-index:0;pointer-events:none;transform-origin:88% 88%;transform:translate(-88%,-88%) rotate(60deg);filter:drop-shadow(0 18px 22px rgba(26,23,21,.22))}
.break__fox img{position:relative;z-index:1}
.break__fox{cursor:pointer}

/* ============ 6. WHY ============ */
.why{background:var(--ink);padding:clamp(120px,13vw,200px) var(--gutter) clamp(40px,5vw,80px);margin-top:-7vw;clip-path:polygon(0 7vw,100% 0,100% 100%,0 100%);z-index:5}
.why__head .ol{-webkit-text-stroke:1.5px var(--white)}
.note{font-family:var(--hand);color:var(--fox);font-size:clamp(24px,2vw,30px);display:inline-block;transform:rotate(-3deg);margin-top:16px;position:relative;padding-left:44px;line-height:1.1}
.note::before{content:"";position:absolute;left:0;top:50%;width:34px;height:14px;border-left:2px solid currentColor;border-bottom:2px solid currentColor;border-bottom-left-radius:16px;transform:translateY(-70%)}
/* desktop: the copy and the proof hold still while you scroll through the reasons */
.why__track{position:relative;height:calc(var(--n) * 80vh + 100vh)}
.why__pin{position:sticky;top:0;height:100vh;height:100svh;max-width:var(--max);display:grid;grid-template-columns:minmax(0,5fr) minmax(0,6fr);gap:clamp(40px,5vw,100px);align-items:center;padding-top:calc(var(--nav-h,80px) * .6)}
.why__copy{display:flex;flex-direction:column;min-width:0}
.why__head{font-size:clamp(46px,5.1vw,92px);margin-bottom:clamp(28px,4.5vh,60px)}
.why__list{list-style:none;margin:0;padding:0;display:grid}
.why__i{grid-area:1/1;position:relative;border-top:1px solid var(--line);padding-top:24px;opacity:0;visibility:hidden;transform:translateY(18px);transition:opacity .45s var(--ease),transform .7s var(--ease),visibility 0s .45s}
.why__i.is-on{opacity:1;visibility:visible;transform:none;transition:opacity .55s var(--ease) .1s,transform .8s var(--ease) .1s}
.why__i::before{content:"";position:absolute;left:0;top:-1px;height:1px;width:0;background:var(--fox);transition:width 1.2s var(--ease) .2s}
.why__i.is-on::before{width:84px}
.why__n{display:block;color:var(--fox);font-size:11px;letter-spacing:.14em;margin-bottom:16px}
.why__i h3{font-family:var(--display);font-weight:700;text-transform:uppercase;font-size:clamp(36px,3.5vw,62px);line-height:.92;text-wrap:balance}
.why__i h3 em{color:var(--fox);font-style:normal}
.why__i p{margin-top:16px;color:var(--soft);font-size:clamp(17px,1.25vw,20px);line-height:1.5;max-width:30em}
.why__i .note{margin-top:18px}
.why__steps{display:flex;gap:10px;margin-top:clamp(28px,5vh,56px)}
.why__steps button{display:flex;flex-direction:column;align-items:flex-start;gap:9px;width:clamp(54px,5vw,78px);padding:6px 0;font-family:var(--mono);font-size:11px;color:var(--mute);transition:color .3s}
.why__steps button.is-on,.why__steps button:hover{color:var(--white)}
.why__steps button.is-on b{color:var(--fox)}
.why__steps b{font-weight:500}
.why__steps i{position:relative;display:block;width:100%;height:2px;background:var(--line);overflow:hidden}
.why__steps i::after{content:"";position:absolute;inset:0;background:var(--fox);transform-origin:0 50%;transform:scaleX(var(--p,0))}
.why__stage{position:relative;height:min(68vh,620px);min-width:0}
.ws{position:absolute;inset:0;opacity:0;visibility:hidden;transition:opacity .45s var(--ease),visibility 0s .45s}
.ws.is-on{opacity:1;visibility:visible;transition:opacity .5s var(--ease)}
.ws__lbl{position:absolute;left:0;top:0;z-index:3;height:14px;min-width:200px;font-size:11px;letter-spacing:.16em;text-transform:uppercase;color:var(--mute)}
.ws__lbl::before{content:"";display:inline-block;width:7px;height:7px;border-radius:50%;background:var(--fox);margin-right:10px;vertical-align:1px}
.ws__lbl b{position:absolute;left:17px;top:0;font-weight:500;white-space:nowrap;opacity:0;transform:translateY(6px);transition:opacity .35s,transform .45s var(--ease)}
.ws:not([data-s]) .is-a,.ws[data-s="0"] .is-a,.ws[data-s="1"] .is-b,.ws[data-s="2"] .is-c{opacity:1;transform:none}
.ws[data-s="1"] .is-b,.ws[data-s="2"] .is-c{color:var(--fox)}
.ins .ws__lbl{color:var(--mute)}

/* proof 1: the hand-off chain collapses into one line */
.ch{position:absolute;inset:0;display:flex;align-items:center;justify-content:center}
.ch__list{list-style:none;margin:0;padding:0;display:flex;flex-direction:column;align-items:center}
.ch__n{position:relative;padding:10px 22px;border:1px solid var(--line);background:var(--coal);font-stretch:125%;font-size:11.5px;font-weight:500;letter-spacing:.14em;text-transform:uppercase;color:var(--soft);white-space:nowrap;line-height:1.4}
.ch__n+.ch__n{margin-top:20px}
.ch__n+.ch__n::before{content:"";position:absolute;left:50%;bottom:calc(100% + 1px);height:20px;width:1px;background:rgba(246,242,236,.22);transition:background .5s,width .5s}
.ch__n--end{background:var(--white);border-color:var(--white);color:var(--ink);font-family:var(--display);font-weight:700;font-stretch:normal;font-size:24px;letter-spacing:.02em;padding:8px 28px;line-height:1.1}
.ch__n--you{background:var(--fox);border-color:var(--fox);color:var(--ink);font-weight:700}
.ch__n s{text-decoration:none;position:relative}
.ch__n s::after{content:"";position:absolute;left:-6px;right:-6px;top:50%;height:2px;background:var(--fox);transform:scaleX(0);transform-origin:0 50%;transition:transform .35s var(--ease)}
.ch__n.is-x s::after{transform:scaleX(1)}
.ch__n.is-x{color:var(--mute)}
.ch.is-done .ch__n+.ch__n::before{background:var(--fox);width:2px;margin-left:-.5px}

/* proof 2: a wireframe asks the questions, then gets painted */
.wf{position:absolute;inset:0;display:flex;align-items:center;justify-content:center}
.wf__win{width:86%;aspect-ratio:16/11;background:#151312;border:1px solid var(--line);border-radius:10px;overflow:hidden;box-shadow:0 50px 100px -40px rgba(0,0,0,.9)}
.wf__bar{display:flex;align-items:center;gap:6px;height:26px;padding:0 12px;background:#1d1a19}
.wf__bar i{width:8px;height:8px;border-radius:50%;background:#3a3735}
.wf__pg{height:calc(100% - 26px);padding:5% 6%;display:grid;grid-template-rows:auto 1fr auto;gap:7%}
.wf__b{display:block;border:1.5px dashed rgba(246,242,236,.26);border-radius:4px;transition:background-color .7s var(--ease),border-color .7s,box-shadow .7s}
.wf__nav{display:flex;align-items:center;justify-content:space-between}
.wf__nav span{display:flex;gap:10px;flex:0 0 36%}
.wf__nav span .wf__b{flex:1;height:8px}
.wf__logo{width:14%;height:16px}
.wf__cta{width:13%;height:20px}
.wf__hero{display:grid;grid-template-columns:1.1fr 1fr;gap:7%;min-height:0;overflow:hidden}
.wf__copy{display:flex;flex-direction:column;justify-content:center;gap:10px}
.wf__h1{width:92%;height:22px}.wf__h1--2{width:66%}
.wf__p{width:96%;height:8px;margin-top:6px}.wf__p--2{width:72%;margin-top:0}
.wf__btn{width:38%;height:26px;margin-top:10px}
.wf__img{position:relative;height:100%;overflow:hidden}
.wf__img svg{position:absolute;inset:0;width:100%;height:100%;transition:opacity .5s}
.wf__img path{stroke:rgba(246,242,236,.2);stroke-width:.6;stroke-dasharray:2 2;fill:none;vector-effect:non-scaling-stroke}
.wf__cards{display:grid;grid-template-columns:repeat(3,1fr);gap:4%}
.wf__cards .wf__b{height:clamp(40px,8vh,70px)}
.wf__q{position:absolute;font-family:var(--hand);font-size:clamp(20px,1.7vw,27px);color:var(--amber);white-space:nowrap;line-height:1;opacity:0;pointer-events:none;transition:color .5s}
.wf__q::before{content:"";position:absolute;width:26px;height:12px;border-left:2px solid currentColor;border-bottom:2px solid currentColor;border-bottom-left-radius:12px}
.wf__q--1{left:-1%;top:15%;transform:rotate(-5deg)}.wf__q--1::before{left:-30px;top:70%;transform:scaleY(-1)}
.wf__q--2{left:12%;bottom:12%;transform:rotate(3deg)}.wf__q--2::before{left:-30px;top:-14px}
.wf__q--3{right:-2%;top:30%;transform:rotate(4deg)}.wf__q--3::before{right:-30px;top:60%;transform:scaleX(-1)}
.wf.is-paint .wf__b{border-color:transparent}
.wf.is-paint .wf__logo,.wf.is-paint .wf__btn{background:var(--fox)}
.wf.is-paint .wf__nav span .wf__b{background:rgba(246,242,236,.45)}
.wf.is-paint .wf__cta{background:var(--white)}
.wf.is-paint .wf__h1{background:var(--white)}
.wf.is-paint .wf__p{background:rgba(246,242,236,.4)}
.wf.is-paint .wf__img{background:radial-gradient(120% 90% at 70% 20%,#F9A13A 0%,#F37121 35%,#CC4A27 70%,#3a1a10 100%)}
.wf.is-paint .wf__img svg{opacity:0}
.wf.is-paint .wf__cards .wf__b{background:#24201e;box-shadow:inset 0 2px 0 var(--fox)}
.wf.is-paint .wf__q{color:var(--mute)}

/* proof 3: this page, under the inspector */
.ins{position:absolute;inset:0;background-image:radial-gradient(rgba(246,242,236,.07) 1px,transparent 1px);background-size:22px 22px;border:1px solid var(--line)}
.ins .ws__lbl{left:18px;top:16px}
.ins__btn{position:absolute;left:10%;top:24%;transform:scale(1.25);transform-origin:0 0}
.ins__btn .btn{pointer-events:none}
.ins__btn::after{content:"";position:absolute;inset:-10px;border:1px dashed var(--fox);opacity:0;transition:opacity .3s}
.ins__btn.is-sel::after,.ins__type.is-sel::after,.ins__chip.is-sel::after{opacity:1}
.ins__dim{position:absolute;display:block;background:var(--fox);font-style:normal}
.ins__dim b{position:absolute;font-family:var(--mono);font-weight:500;font-size:10px;color:var(--fox);white-space:nowrap;letter-spacing:.04em}
.ins__dim--h{left:-26px;top:0;width:1px;height:58px}
.ins__dim--h::before,.ins__dim--h::after{content:"";position:absolute;left:-4px;width:9px;height:1px;background:var(--fox)}
.ins__dim--h::before{top:0}.ins__dim--h::after{bottom:0}
.ins__dim--h b{right:8px;top:50%;transform:translateY(-50%)}
.ins__dim--s{left:0;top:72px;width:12px;height:1px}
.ins__dim--s b{left:0;top:6px}
.ins__tag{position:absolute;left:0;top:100px;font-style:normal;font-family:var(--mono);font-size:10px;color:var(--soft);white-space:nowrap}
.ins__type{position:absolute;right:9%;top:12%;display:flex;flex-direction:column;align-items:flex-start}
.ins__type b{font-family:var(--display);font-weight:700;font-size:clamp(110px,10vw,170px);line-height:.86;color:var(--white)}
.ins__type span,.ins__chip span{margin-top:12px;font-size:10.5px;line-height:1.5;color:var(--soft)}
.ins__type::after,.ins__chip::after{content:"";position:absolute;inset:-12px;border:1px dashed var(--fox);opacity:0;transition:opacity .3s}
.ins__chip{position:absolute;left:12%;bottom:12%;display:flex;align-items:flex-end;gap:16px}
.ins__chip i{display:block;width:clamp(70px,7vw,104px);aspect-ratio:1;background:var(--fox)}
.ins__chip span{margin:0}
.ins__cur{position:absolute;left:0;top:0;width:42px;height:42px;color:var(--fox);z-index:4;filter:drop-shadow(0 0 10px rgba(243,113,33,.5))}

/* proof 4: the template deck falls away, one of one stays */
.dk{position:absolute;inset:0;display:flex;align-items:center;justify-content:center}
.dk__stack{position:relative;width:58%;aspect-ratio:4/3}
.dk__t{position:absolute;inset:0;background:#1d1b1a;border:1px solid var(--line);border-radius:8px;padding:7%;display:flex;flex-direction:column;gap:6%;box-shadow:0 30px 60px -30px rgba(0,0,0,.9)}
.dk__t i{display:block;background:#2b2826;border-radius:3px}
.dk__tb{height:6%;width:100%}
.dk__th{height:30%;width:100%}
.dk__tl{height:6%;width:80%}.dk__tl--s{width:55%}
.dk__tc{display:grid;grid-template-columns:repeat(3,1fr);gap:6%;flex:1}
.dk__tc i{height:100%}
.dk__t em{position:absolute;right:10px;bottom:8px;font-style:normal;font-size:9.5px;color:var(--mute);letter-spacing:.06em}
.dk__y{position:absolute;inset:0;margin:0;border-radius:8px;overflow:hidden;background:var(--sc,#1c1a19);box-shadow:0 40px 80px -30px rgba(0,0,0,.95),0 0 0 1px rgba(255,255,255,.08);opacity:0}
.dk__img{position:absolute;left:0;right:0;top:0;bottom:36px;overflow:hidden;background:#fff}
.dk__img img{width:100%;height:100%;object-fit:cover;object-position:top;display:block}
.dk__y figcaption{position:absolute;left:0;right:0;bottom:0;height:36px;display:flex;align-items:center;padding:0 14px;font-size:10.5px;letter-spacing:.12em;text-transform:uppercase;color:#fff;background:var(--sc,#1c1a19)}
.dk__y--draw .dk__img{background:var(--sc);display:flex;flex-direction:column;gap:8%;padding:10%}
.dk__y--draw .dk__img i{display:block;height:12%;background:rgba(255,255,255,.85);border-radius:2px}
.dk__y--draw .dk__img i:nth-child(2){width:70%;background:rgba(255,255,255,.5)}
.dk__y--draw .dk__img i:nth-child(3){width:34%;height:14%;background:#0b0a0a}

/* ============ 7. RESULTS ============ */
.results{background:var(--ink);padding:clamp(60px,8vw,120px) var(--gutter) clamp(110px,12vw,180px);overflow:hidden;z-index:5}
.results__fox{position:absolute;right:-12vw;top:clamp(36px,4vw,80px);width:min(78vw,1100px);aspect-ratio:989/941;background:var(--coal);-webkit-mask:var(--sil) center/contain no-repeat;mask:var(--sil) center/contain no-repeat;opacity:.9}
.results__head{position:relative;max-width:1200px}
.results__head .dim{color:var(--char)}
.eq{position:relative;margin:clamp(50px,6vw,80px) 0 clamp(40px,5vw,70px);display:flex;flex-wrap:wrap;gap:14px 60px;font-stretch:125%;text-transform:uppercase;letter-spacing:.2em;font-size:12px}
.eq p{display:flex;align-items:center;gap:16px;color:var(--soft)}
.eq i{font-style:normal;color:var(--fox);font-size:18px;letter-spacing:0}
.eq b{color:var(--white);font-weight:600}
.stats{position:relative;container-type:inline-size;display:grid;grid-template-columns:repeat(3,minmax(0,1fr));border-top:1px solid var(--line);max-width:var(--max)}
.stat{padding:30px 30px 10px 0;min-width:0}
.stat+.stat{border-left:1px solid var(--line);padding-left:30px}
.stat__n{font-family:var(--display);font-weight:700;font-size:clamp(64px,min(10.5vw,11cqi),190px);white-space:nowrap;line-height:.9;letter-spacing:-.01em;font-variant-numeric:tabular-nums}
.stat__l{margin-top:22px;font-stretch:125%;text-transform:uppercase;letter-spacing:.2em;font-size:12.5px;font-weight:600;color:var(--fox)}
.stat__s{margin-top:8px;color:var(--mute)}
.results__fine{position:relative;margin-top:36px;color:var(--mute);font-size:14px;max-width:40em}

/* ============ 8. KIND WORDS ============ */
.words{background:var(--coal);padding:clamp(110px,12vw,180px) var(--gutter);z-index:5}
.words__head{display:flex;flex-wrap:wrap;align-items:flex-end;justify-content:space-between;gap:10px 40px;max-width:var(--max);margin-bottom:clamp(50px,7vw,100px)}
.words__head .note{margin:0 0 .6em}
.quotes{position:relative;max-width:1240px;display:grid;grid-template-columns:minmax(0,1fr)}
.q{grid-area:1/1;align-self:start;margin:0;opacity:0;visibility:hidden}
.q.is-on{opacity:1;visibility:visible}
.q blockquote{margin:0;font-family:var(--body);font-weight:300;font-size:clamp(28px,3.4vw,54px);line-height:1.18;letter-spacing:-.01em;text-wrap:balance;position:relative;padding-left:clamp(0px,5vw,80px)}
.q blockquote::before{content:"\201C";position:absolute;left:0;top:-.12em;font-family:var(--display);font-size:2.4em;line-height:1;color:var(--fox)}
.l3{margin-top:34px;margin-left:clamp(0px,5vw,80px);display:inline-grid;grid-template-columns:auto auto;align-items:stretch;overflow:hidden}
.l3 b{background:var(--fox);color:var(--ink);font-family:var(--display);font-weight:700;text-transform:uppercase;font-size:22px;padding:8px 18px 6px;letter-spacing:.02em;line-height:1.2}
.l3 span{background:var(--white);color:var(--ink);font-stretch:125%;text-transform:uppercase;letter-spacing:.16em;font-size:11px;font-weight:600;padding:0 18px;display:flex;align-items:center}
.l3 i{grid-column:1/-1;font-style:normal;font-family:var(--mono);font-size:10px;letter-spacing:.14em;text-transform:uppercase;color:var(--mute);padding-top:8px}
.quotes__ctl{grid-area:2/1;margin-top:clamp(40px,4.5vw,64px);margin-left:clamp(0px,5vw,80px);display:flex;align-items:center;gap:18px}
.q--long blockquote{font-size:clamp(23px,2.5vw,40px);line-height:1.24}
.q--xl blockquote{font-size:clamp(19px,1.95vw,31px);line-height:1.32;letter-spacing:0}
.q--xl blockquote::before{font-size:3em}
.quotes__ctl button{width:46px;height:46px;border:1px solid var(--line);display:grid;place-items:center;transition:border-color .3s,color .3s}
.quotes__ctl button:hover{border-color:var(--fox);color:var(--fox)}
.quotes__ctl .arr{width:18px;height:10px}
.quotes__prog{width:120px;height:1px;background:var(--line);position:relative}
.quotes__prog i{position:absolute;left:0;top:0;bottom:0;width:0;background:var(--fox)}

/* ============ 9. THE DEN ============ */
.den{background:var(--ink);padding:clamp(110px,12vw,180px) var(--gutter) clamp(60px,6vw,100px);z-index:5}
.den__head{display:grid;grid-template-columns:1fr minmax(0,440px);gap:24px 60px;align-items:end;max-width:var(--max);margin-bottom:clamp(52px,5vw,72px)} /* room for the thread to run under the headline */
.den__chips{display:flex;flex-wrap:wrap;gap:8px;margin-bottom:50px}
.den__chips button{height:36px;padding:0 16px;border-radius:999px;border:1px solid var(--line);font-size:13px;color:var(--soft);transition:all .3s}
.den__chips button:hover{color:var(--white);border-color:var(--char)}
.den__chips button.is-on{background:var(--fox);border-color:var(--fox);color:var(--ink);font-weight:600}
.den__grid{display:grid;grid-template-columns:minmax(0,.9fr) minmax(0,1.1fr);gap:clamp(30px,5vw,80px);max-width:var(--max);align-items:start}
.den__feat{display:block;position:relative}
.den__art{aspect-ratio:4/3;background:var(--coal-2);position:relative;overflow:hidden;display:flex;align-items:flex-end;padding:7%}
.den__big{font-family:var(--display);font-weight:700;font-size:clamp(150px,17vw,300px);line-height:.75;color:var(--fox);display:flex;align-items:flex-end;gap:10px;transition:transform .8s var(--ease)}
.den__big small{font-size:.2em;color:var(--soft);font-family:var(--body);font-stretch:125%;letter-spacing:.2em;padding-bottom:.4em}
.den__bar{position:absolute;left:7%;right:7%;top:9%;height:3px;background:rgba(255,255,255,.1)}
.den__bar i{position:absolute;inset:0 40% 0 0;background:var(--fox);animation:fivesec 5s linear infinite}
@keyframes fivesec{from{right:100%}to{right:0}}
.den__feat:hover .den__big{transform:translateY(-8px)}
.den__meta{display:flex;gap:18px;margin:22px 0 12px;color:var(--fox)}
.den__meta span+span{color:var(--mute)}
.den__feat h3{font-family:var(--display);font-weight:700;text-transform:uppercase;font-size:clamp(34px,3.2vw,54px);line-height:.92;text-wrap:balance}
.den__feat h3 em{color:var(--fox);font-style:normal}
.den__list li{border-top:1px solid var(--line);transition:opacity .4s}
.den__list li:last-child{border-bottom:1px solid var(--line)}
.den__list a{display:grid;grid-template-columns:150px 1fr auto;gap:10px 24px;align-items:baseline;padding:26px 0;position:relative}
.den__list a::before{content:"";position:absolute;left:0;top:-1px;height:1px;width:0;background:var(--fox);transition:width .7s var(--ease)}
.den__list a:hover::before{width:100%}
.den__list .wide{font-size:10.5px;color:var(--mute);letter-spacing:.18em}
.den__list b{font-family:var(--display);font-weight:600;text-transform:uppercase;font-size:clamp(24px,2.1vw,34px);line-height:1;transition:transform .5s var(--ease),color .3s}
.den__list a:hover b{transform:translateX(10px);color:var(--fox)}
.den__list i{font-style:normal;color:var(--mute)}
.den__list li.is-dim,.den__feat.is-dim{opacity:.18}

/* ============ 10. CTA ============ */
.cta{background:linear-gradient(var(--ink),#050404 30%);min-height:0;padding:clamp(70px,7vw,120px) var(--gutter) clamp(90px,10vw,140px);display:flex;flex-direction:column;align-items:center;justify-content:center;text-align:center;overflow:hidden;z-index:5}
.cta__eyes{position:relative;width:min(560px,86vw);margin-bottom:clamp(20px,4vw,50px)}
.cta__eyes canvas{display:block;width:100%;aspect-ratio:2.6;cursor:pointer;-webkit-tap-highlight-color:transparent}
.cta__poke{position:absolute;left:0;right:0;bottom:-6px;text-align:center;color:var(--amber);opacity:0;transition:opacity .4s}
.cta__poke.is-on{opacity:1}
.cta__head{font-family:var(--display);font-weight:700;text-transform:uppercase;font-size:clamp(66px,11vw,196px);line-height:.84;text-wrap:balance}
.cta__head em{color:var(--fox);font-style:normal;display:inline-block;position:relative;transform-origin:50% 86%;transition:text-shadow .6s,color .6s}
/* the thread arrives at the question mark: it jumps, glows and keeps breathing (the last thing on the page, pointing at the button) */
.cta__head em.is-lit{color:#ff8a3a;text-shadow:0 0 18px rgba(243,113,33,.85),0 0 60px rgba(243,113,33,.4);animation:cf-q 1.1s var(--ease) both,cf-qglow 2.8s ease-in-out 1.1s infinite}
.cta__head em::after{content:"";position:absolute;left:50%;top:52%;width:1.05em;height:1.05em;margin:-.525em 0 0 -.525em;border-radius:50%;border:2px solid rgba(255,170,90,.9);opacity:0;transform:scale(.3);pointer-events:none}
.cta__head em.is-lit::after{animation:cf-qring .9s ease-out .04s}
@keyframes cf-q{0%{transform:none}16%{transform:translateY(-.1em) rotate(-14deg) scale(1.2)}38%{transform:translateY(0) rotate(10deg) scale(1.06)}58%{transform:rotate(-6deg)}78%{transform:rotate(2.5deg)}100%{transform:none}}
@keyframes cf-qglow{50%{text-shadow:0 0 28px rgba(255,160,70,1),0 0 90px rgba(243,113,33,.6)}}
@keyframes cf-qring{0%{opacity:.9;transform:scale(.3)}100%{opacity:0;transform:scale(1.7)}}
@media (prefers-reduced-motion:reduce){.cta__head em.is-lit,.cta__head em.is-lit::after{animation:none}}
.cta__lead{text-wrap:balance;margin:calc(clamp(66px,11vw,196px) * .5) auto 0;font-size:clamp(19px,1.6vw,24px);line-height:1.3;color:var(--soft);max-width:28em}
.cta__row{margin-top:48px;display:flex;flex-direction:column;align-items:center;gap:26px}
.btn--big{--h:72px;padding:0 42px 0 40px;font-size:14px}
.cta__contact{display:flex;flex-wrap:wrap;justify-content:center;gap:6px 28px;font-family:var(--mono);font-size:13px;color:var(--mute);user-select:all}

/* ============ RESPONSIVE ============ */
@media (max-width:1080px){
  .cap{grid-template-columns:1fr;min-height:0;gap:0;padding:60px 0}
  .cap__text,.cap__vis{position:relative;top:auto;height:auto;min-height:0;padding:0}
  .cap__vis{margin-top:36px}
  .work__head,.caps__intro,.den__head{grid-template-columns:1fr}
  .den__grid{grid-template-columns:1fr}
}
@media (max-width:760px){
  .prove{padding-top:calc(9vw + 70px);align-items:flex-start;min-height:auto;padding-bottom:70px}
  .prove__stage{width:100%;opacity:.55}
  .pst-solo__fr{left:10%;right:10%;width:auto;top:8%;bottom:auto;height:60%}
  .prove__shade{background:linear-gradient(180deg,rgba(16,15,14,.2),rgba(16,15,14,.75) 60%,var(--ink-2))}
  .prove__words li{padding-left:0!important}
  .prove__words li:nth-child(even){text-align:right}
  /* phones: the subline gets its own room under the word (it used to sit on the underline and under the next word) */
  .prove__words li + li{margin-top:clamp(14px,4.5vw,24px)}
  .pw{flex-direction:column;align-items:flex-start;gap:clamp(16px,5vw,22px)}
  .prove__words li:nth-child(even) .pw{align-items:flex-end}
  .prove__words li:nth-child(even) .pw__m{text-align:right;justify-content:flex-end}
  .pw__w{font-size:clamp(84px,27vw,140px)}
  .pw__w::after{bottom:-.09em}
  .pw__m{padding:0;font-size:10px;line-height:1.5;white-space:normal;max-width:100%;transform:translateY(-6px)}
  .pw.is-on .pw__m{transform:none}
  .prove__hint{text-align:center}
  .cap{padding:50px 0}
  .serp{padding:16px 14px 8px;border-radius:12px}
  .serp__r .ttl{font-size:15px;white-space:normal;display:-webkit-box;-webkit-line-clamp:2;-webkit-box-orient:vertical;height:2.6em}
  .serp__r .snip{display:none}
  .stats{grid-template-columns:1fr}
  .stat+.stat{border-left:0;padding-left:0;border-top:1px solid var(--line)}
  .stat{padding:26px 0 18px}
  .stat__n{font-size:clamp(72px,24vw,120px)}
  .den__list a{grid-template-columns:1fr auto;gap:8px}
  .q blockquote{padding-left:0;padding-top:.9em}
  .q blockquote::before{top:-.2em;font-size:1.9em}
  .swap__note{font-size:17px}
  .swap__note svg{width:28px;height:24px}
  .sw-tag{font-size:8px}
  .work__filters{flex-wrap:nowrap;overflow-x:auto;margin-inline:calc(var(--gutter) * -1);padding-inline:var(--gutter);scrollbar-width:none}
  .work__filters::-webkit-scrollbar{display:none}
  .work__filters button{flex:none}
  .break__mug{left:-4%;bottom:30%}
  .den__list .wide{grid-column:1/-1}
  .quotes__ctl{margin-left:0}
  .break__fox{width:86vw;right:-30vw;bottom:-14vw;opacity:.95}
  .break{align-items:flex-start;min-height:auto;padding-bottom:62vw}
}

/* ============ WIDE SCREENS ============
   Past 1800px the content sits in a centered column. Anything that used to hang off the
   right edge of the screen now hangs off the right edge of that column instead, so an
   ultrawide gets the same composition as a 1920 screen, not bigger and not stranded.
   (At 1920 the gutter is 160px, so these rules change nothing there.) */
@media (min-width:1800px){
  .hero__fox{right:calc(-9vw + var(--gutter) - 160px)}
  .hero__ghostword{left:calc(-2vw + var(--gutter) - 160px)}
  .prove__stage{right:calc(var(--gutter) - 160px);width:calc(62% - var(--gutter) + 160px)}
  .prove.is-film .prove__stage{right:0;width:100%}
  .break__fox{right:calc(-7vw + var(--gutter) - 160px);bottom:-40px}
  .results__fox{right:calc(-12vw + var(--gutter) - 160px)}
}

/* the reel door under the film monitor (the reel itself loads on first use) */
.rl-door{position:relative;align-self:flex-end;margin-top:18px;z-index:3;display:flex;align-items:center;gap:12px;height:42px;padding:0 18px 0 8px;background:rgba(5,4,4,.72);border:1px solid rgba(246,242,236,.25);border-radius:999px;color:var(--white);font:600 11px/1 var(--body);font-stretch:125%;letter-spacing:.18em;text-transform:uppercase;cursor:pointer;backdrop-filter:blur(6px);-webkit-backdrop-filter:blur(6px);transition:border-color .3s,background .3s}
.rl-door i{width:28px;height:28px;border-radius:50%;background:var(--fox);display:grid;place-items:center}
.rl-door i::after{content:"";margin-left:3px;border-left:9px solid var(--ink);border-top:6px solid transparent;border-bottom:6px solid transparent}
.rl-door small{font-family:var(--mono);font-weight:400;letter-spacing:.04em;color:var(--soft)}
.rl-door:hover{border-color:var(--fox);background:rgba(5,4,4,.88)}
@media (max-width:900px){.rl-door{height:38px;font-size:10px;margin-top:14px}.rl-door small{display:none}}

/* why us on tablets and phones: no hold, each reason stacks with its proof underneath */
@media (max-width:999px){
  .why{padding-bottom:clamp(80px,12vw,120px)}
  .why__track{height:auto}
  .why__pin{position:relative;height:auto;display:flex;flex-direction:column;align-items:stretch;padding-top:0}
  .why__copy,.why__list,.why__stage{display:contents}
  .why__head{order:-1;font-size:clamp(46px,11vw,80px);margin-bottom:10px}
  .why__i{order:var(--o);grid-area:auto;opacity:1;visibility:visible;transform:none;margin-top:64px}
  .why__i::before{width:84px}
  .why__steps{display:none}
  .ws{order:var(--o);position:relative;inset:auto;opacity:1;visibility:visible;margin-top:26px;height:auto;aspect-ratio:4/3.3}
  .ws--chain{aspect-ratio:auto;height:400px}
  .ch__n{padding:8px 16px;font-size:10px}
  .ch__n+.ch__n{margin-top:14px}
  .ch__n+.ch__n::before{height:14px}
  .ch__n--end{font-size:19px;padding:6px 20px}
  .wf__win{width:100%;aspect-ratio:auto;height:calc(100% - 30px);margin-top:30px}
  .wf__pg{gap:6%;padding:6% 6%}
  .wf__h1{height:14px}.wf__btn{height:18px;margin-top:4px}.wf__copy{gap:6px}.wf__cards .wf__b{height:34px}
  .ws--detail .ins__chip{bottom:6%}
  .wf__q{display:none}
  .ins__btn{left:9%;top:22%;transform:scale(.78)}
  .ins__type{right:7%;top:auto;bottom:9%;align-items:flex-end;text-align:right}
  .ins__type b{font-size:clamp(60px,15vw,100px)}
  .ins__chip{left:9%;bottom:9%;flex-direction:column;align-items:flex-start;gap:8px}
  .ins__chip i{width:48px}
  .dk__stack{width:48%}
}

/* ============ WHERE WE WORK ============ */
.rg{position:relative;z-index:5;background:var(--ink);padding:clamp(110px,12vw,180px) var(--gutter) clamp(90px,10vw,150px);overflow:hidden}
.rg__in{max-width:var(--max);display:grid;grid-template-columns:minmax(0,5fr) minmax(0,7fr);grid-template-areas:"copy map" "list map";gap:clamp(36px,4vw,56px) clamp(40px,5vw,90px);align-items:start}
.rg__copy{grid-area:copy}
.rg__t{margin-top:26px;display:grid;gap:clamp(14px,1.6vw,24px);font-weight:400}
.rg__row{display:grid;gap:10px}
.rg__k{display:flex;align-items:center;gap:12px;font-family:var(--mono);font-size:11px;font-weight:500;letter-spacing:.18em;text-transform:uppercase;color:var(--fox)}
.rg__k::before{content:"";width:28px;height:1px;background:currentColor}
.rg__v{font-family:var(--display);font-weight:700;text-transform:uppercase;font-size:clamp(52px,5.6vw,100px);line-height:.86;letter-spacing:-.005em;white-space:nowrap}
.rg__v .ol{color:transparent;-webkit-text-stroke:1.5px var(--white)}
.rg__v em{font-style:normal;color:var(--fox)}
.rg__lead{margin-top:clamp(26px,2.6vw,38px);color:var(--soft);font-size:clamp(17px,1.3vw,20px);line-height:1.5;max-width:30em}
.rg__stats{display:flex;flex-wrap:wrap;gap:16px clamp(28px,3vw,48px);margin:34px 0 0}
.rg__stats div{position:relative}
.rg__stats dt{font-size:10.5px;letter-spacing:.14em;text-transform:uppercase;color:var(--mute)}
.rg__stats dd{margin:6px 0 0;font-family:var(--display);font-weight:700;font-size:clamp(52px,5vw,78px);line-height:.9;color:var(--white)}
.rg__stats dd small{font-family:var(--body);font-weight:500;font-size:16px;color:var(--soft);margin-left:6px;letter-spacing:.06em}
.rg__stats .note{position:absolute;left:0;top:100%;white-space:nowrap;margin-top:12px;font-size:clamp(20px,1.6vw,24px)}
.rg__map{grid-area:map;position:sticky;top:calc(var(--nav-h,80px) + 20px)}
.rg__svg{display:block;width:100%;height:auto;max-height:calc(100vh - var(--nav-h,80px) - 60px);overflow:hidden}
.rg__borders polyline{fill:none;stroke:rgba(246,242,236,.15);stroke-width:1;stroke-dasharray:5 5;vector-effect:non-scaling-stroke}
.rg__states text{font-family:var(--display);font-weight:700;font-size:30px;letter-spacing:.14em;text-transform:uppercase;text-anchor:middle;fill:rgba(246,242,236,.06)}
.rg__rings circle{fill:none;stroke:rgba(243,113,33,.3);stroke-width:1;stroke-dasharray:2 5;vector-effect:non-scaling-stroke;transform-box:fill-box;transform-origin:center;transform:scale(.15);opacity:0;transition:transform 1.4s var(--ease) var(--d),opacity .8s var(--d)}
.rg__rings text{font-family:var(--mono);font-size:10px;fill:rgba(243,113,33,.7);opacity:0;transition:opacity .6s var(--d)}
.rg__arcs path{fill:none;stroke:var(--fox);stroke-width:1.3;stroke-opacity:.45;stroke-dasharray:1;stroke-dashoffset:1;transition:stroke-dashoffset 1.3s var(--ease) var(--d),stroke-opacity .3s,stroke-width .3s}
.rg__arcs path.is-hot{stroke-opacity:1;stroke-width:2.6}
.rg__dot{opacity:0;transition:opacity .5s var(--d);cursor:pointer;outline:none}
.rg__hit{fill:transparent}
.rg__pt{fill:var(--white);transform-box:fill-box;transform-origin:center;transition:transform .3s var(--ease),fill .3s}
.rg__dot text{font-family:var(--body);font-size:11px;font-weight:500;letter-spacing:.02em;fill:var(--soft);paint-order:stroke;stroke:var(--ink);stroke-width:3px;stroke-linejoin:round;transition:fill .3s,opacity .3s}
.rg__dot.is-quiet text{opacity:0}
.rg__dot.is-hot .rg__pt{fill:var(--fox);transform:scale(1.7)}
.rg__dot.is-hot text{fill:var(--white);opacity:1}
.rg__home circle{fill:var(--fox)}
.rg__home .rg__ping{transform-box:fill-box;transform-origin:center;animation:rgPing 2.4s ease-out infinite}
@keyframes rgPing{from{transform:scale(1);opacity:.8}to{transform:scale(4.2);opacity:0}}
.rg__home text{font-family:var(--display);font-weight:700;font-size:19px;letter-spacing:.04em;fill:var(--white);paint-order:stroke;stroke:var(--ink);stroke-width:4px}
.rg__home .rg__hb{font-family:var(--mono);font-weight:500;font-size:9px;letter-spacing:.16em;fill:var(--fox)}
.rg.is-in .rg__rings circle{transform:none;opacity:1}
.rg.is-in .rg__rings text{opacity:1}
.rg.is-in .rg__arcs path{stroke-dashoffset:0}
.rg.is-in .rg__dot{opacity:1}
.rg__tip{position:absolute;left:0;top:0;pointer-events:none;background:var(--coal);border:1px solid var(--line);border-left:2px solid var(--fox);padding:8px 12px;display:grid;gap:2px;opacity:0;transform:translate(-50%,calc(-100% - 14px));transition:opacity .2s;white-space:nowrap;z-index:3}
.rg__tip.is-on{opacity:1}
.rg__tip b{font-family:var(--display);font-weight:700;font-size:20px;text-transform:uppercase;line-height:1}
.rg__tip span{font-size:10.5px;color:var(--fox);letter-spacing:.06em}
.rg__list{grid-area:list;display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:30px clamp(24px,2.5vw,40px);margin-top:clamp(20px,3vw,40px)}
.rg__st h3{font-size:10.5px;font-weight:500;letter-spacing:.16em;text-transform:uppercase;color:var(--fox);padding-bottom:10px;border-bottom:1px solid var(--line)}
.rg__st ul{list-style:none;margin:0;padding:0}
.rg__town{display:flex;justify-content:space-between;align-items:baseline;gap:10px;padding:8px 0;border-bottom:1px solid rgba(246,242,236,.06);font-size:15px;color:var(--soft);transition:color .25s,padding .3s var(--ease)}
.rg__town em{font-style:normal;font-size:10.5px;color:var(--mute);letter-spacing:.04em;transition:color .25s}
.rg__town:is(:hover,.is-hot){color:var(--white);padding-left:6px}
.rg__town:is(:hover,.is-hot) em{color:var(--fox)}
a.rg__town span{background:linear-gradient(var(--fox),var(--fox)) 0 100%/0 1px no-repeat;transition:background-size .35s var(--ease)}
a.rg__town:hover span{background-size:100% 1px}
@media (prefers-reduced-motion:reduce){.rg__home .rg__ping{animation:none}}
@media (max-width:999px){
  .rg__in{grid-template-columns:1fr;grid-template-areas:"copy" "map" "list"}
  .rg__map{position:relative;top:auto;margin-top:30px}
  .rg__map{margin-inline:calc(var(--gutter) * -.6)}
  .rg__stats .note{position:static;display:block;margin-top:8px}
  .rg__list{margin-top:10px}
}
@media (max-width:560px){
  .rg__list{grid-template-columns:1fr 1fr;gap:24px 18px}
  .rg__town{font-size:14px}
  .rg__dot text{font-size:14px}
  .rg__home text{font-size:24px}
  .rg__home .rg__hb{font-size:11px}
  .rg__rings text{font-size:13px}
  .rg__states text{font-size:36px}
}

/* shorter pinned sections (less scroll jail): capabilities hold for a little over a screen each, the reasons for under half a screen each */
@media (min-width:1001px){
  .why__track{height:calc(var(--n) * 45vh + 100vh)}
}
/* wide screens: one pinned stage, the capabilities swap in place (sections.js adds .is-stacked once the scroll engine is up) */
@media (min-width:1081px){
  .caps__track.is-stacked{position:relative;height:calc(var(--n) * 62vh + 100vh)}
  .caps__track.is-stacked .caps__pin{position:sticky;top:0;height:100vh;height:100svh;display:grid;grid-template-rows:minmax(0,1fr) auto;align-items:center;max-width:var(--max)}
  .caps__track.is-stacked .cap{grid-area:1/1;min-height:0;border-top:0;padding:calc(var(--nav-h,80px) + 10px) 0 0;align-items:center;opacity:0;visibility:hidden;transform:translateY(24px);transition:opacity .5s var(--ease),transform .7s var(--ease),visibility 0s .5s}
  .caps__track.is-stacked .cap.is-on{opacity:1;visibility:visible;transform:none;transition-delay:0s}
  .caps__track.is-stacked .cap__text,.caps__track.is-stacked .cap__vis{position:relative;top:auto;min-height:0}
  .caps__track.is-stacked .serp__list{max-height:calc(100vh - var(--nav-h,80px) - 250px);max-height:calc(100svh - var(--nav-h,80px) - 250px);overflow:hidden}
  .caps__steps{display:none}
  .caps__track.is-stacked .caps__steps{grid-row:2;display:flex;gap:6px;padding:0 0 clamp(18px,3vh,34px);border-top:1px solid var(--line)}
  .caps__steps a{flex:1;display:flex;flex-direction:column;gap:6px;padding:12px 0 0;color:var(--mute);font-stretch:125%;font-size:10.5px;letter-spacing:.18em;text-transform:uppercase;transition:color .3s}
  .caps__steps a b{font-weight:500;font-size:10px;letter-spacing:.06em;color:var(--char,#5b534d);transition:color .3s}
  .caps__steps a span{white-space:nowrap;overflow:hidden;text-overflow:ellipsis}
  .caps__steps a i{display:block;height:2px;background:var(--line);position:relative;overflow:hidden}
  .caps__steps a i::after{content:"";position:absolute;inset:0;background:var(--fox);transform-origin:0 50%;transform:scaleX(var(--p,0))}
  .caps__steps a:hover,.caps__steps a.is-on{color:var(--white)}
  .caps__steps a.is-on b{color:var(--fox)}
}
@media (max-width:1080px){.caps__steps{display:none}}
.why__steps{align-items:flex-end}
.why__skip{margin-left:auto;display:inline-flex;align-items:center;gap:10px;padding:6px 0;font-family:var(--body);font-stretch:125%;font-size:10.5px;letter-spacing:.2em;text-transform:uppercase;color:var(--mute);transition:color .3s}
.why__skip .arr{width:18px;height:10px;transform:rotate(90deg)}
.why__skip:hover{color:var(--fox)}
/* the human behind "Small team" */
.btn--ghost{color:var(--white);clip-path:polygon(12px 0,100% 0,calc(100% - 12px) 100%,0 100%)}
.btn--ghost::before,.btn--ghost::after{content:"";position:absolute;inset:0;z-index:-1}
.btn--ghost::before{background:#1F1C1A}
.btn--ghost::after{background:var(--fox);transform:scaleX(0);transform-origin:right;transition:transform .55s var(--ease)}
.btn--ghost:hover::after{transform:scaleX(1);transform-origin:left}
.btn--ghost:hover{color:var(--ink)}
.why__meet{align-self:flex-start;margin-top:clamp(20px,3vh,30px)}
@media (max-width:999px){.why__meet{order:99;margin-top:8px}}
.why__steps .why__skip{flex-direction:row;align-items:center;width:auto;white-space:nowrap;font-family:var(--body);font-size:10.5px}

/* ============ DESIGN: the Acura MDX ads, before and after (two rounds that alternate) ============ */
.swap[data-r] .swap__good,.swap[data-r] .swap__bad{display:none}
.swap[data-r="a"] [data-r="a"],.swap[data-r="b"] [data-r="b"]{display:flex}
.swap__good--img{padding:0;background:#000}
.swap__good--img img{width:100%;height:100%;object-fit:cover;display:block}
.swap[data-r="b"] .sw-art{height:auto;width:80%;aspect-ratio:1200/764;left:50%;top:44%}
.swap[data-r="b"] .sw-bad{width:38%;top:58%;left:3%}
.sw-cv{transition:opacity .3s var(--ease)}
.sw-cv.is-dip{opacity:0}
/* before A: the same car, every trick in the 2003 clip-art drawer */
.bad-a{background:linear-gradient(180deg,#19b7ff 0%,#bdf3ff 46%,#fff 60%,#ff9cf2 100%)!important;padding:5cqi 4cqi!important;gap:1.6cqi!important;filter:saturate(1.15)!important;position:relative}
.bad-a .ba-flare{position:absolute;left:68%;top:6%;width:30cqi;aspect-ratio:1;border-radius:50%;background:radial-gradient(circle,#fff 0 8%,rgba(255,255,190,.8) 14%,rgba(255,220,120,.25) 34%,transparent 62%);pointer-events:none}
.bad-a .ba-flare--2{left:30%;top:42%;width:10cqi;background:radial-gradient(circle,rgba(160,255,220,.6),transparent 70%)}
.bad-a .ba-word{position:relative;font-family:'Comic Sans MS','Chalkboard SE','Comic Neue',cursive;font-weight:700;font-size:19cqi;line-height:1;letter-spacing:.02em;background:linear-gradient(90deg,#ff0018,#ffa52c,#ffff41,#008018,#0000f9,#86007d);-webkit-background-clip:text;background-clip:text;color:transparent;filter:drop-shadow(.6cqi .6cqi 0 #333) drop-shadow(.4cqi .4cqi 0 #666);transform:perspective(40cqi) rotateX(18deg) skewX(-8deg);margin-top:1cqi}
.bad-a .ba-sub{font-family:Papyrus,'Herculanum','Luminari',fantasy;font-size:5.6cqi;color:#5a2d82;font-style:italic;text-shadow:0 0 4px #fff}
.bad-a .ba-car{width:120%;max-width:none;margin:0 -10%;transform:scaleX(1.18) rotate(-4deg);filter:drop-shadow(0 0 0 #fff) drop-shadow(1cqi 0 0 #fff) drop-shadow(-1cqi 0 0 #fff) drop-shadow(0 1cqi 0 #fff) drop-shadow(1.4cqi 2cqi 1cqi rgba(0,0,0,.6))}
.bad-a .ba-burst{position:absolute;right:2cqi;top:30%;width:30cqi;aspect-ratio:1;background:#ffe600;clip-path:polygon(50% 0,59% 26%,85% 15%,74% 41%,100% 50%,74% 59%,85% 85%,59% 74%,50% 100%,41% 74%,15% 85%,26% 59%,0 50%,26% 41%,15% 15%,41% 26%);display:flex;flex-direction:column;align-items:center;justify-content:center;font-family:Impact,'Arial Black',sans-serif;color:#e00000;font-size:5.8cqi;line-height:.95;transform:rotate(14deg);z-index:2}
.bad-a .ba-burst b{font-size:7cqi;color:#0018c8}
.bad-a .ba-tag{font-family:'Times New Roman',Times,serif;font-weight:700;font-size:6.2cqi;color:#d10000;line-height:1.1}
.bad-a .ba-tag u{color:#0018c8}
.bad-a .ba-3{font-size:5.6cqi;line-height:1.2}
.bad-a .ba-3 span:nth-child(1){font-family:'Brush Script MT','Segoe Script',cursive;color:#008a2e;font-size:7cqi}
.bad-a .ba-3 span:nth-child(2){font-family:'Courier New',monospace;color:#7b00c8;font-weight:700}
.bad-a .ba-3 span:nth-child(3){font-family:Impact,sans-serif;color:#ff6a00;text-shadow:.3cqi .3cqi 0 #000}
.bad-a .ba-click{margin-top:auto;padding:1.6cqi 5cqi;font-family:Arial,sans-serif;font-weight:700;font-size:5cqi;color:#000;background:linear-gradient(#f4f4f4,#bdbdbd);border:.6cqi outset #ddd;border-radius:1cqi}
.bad-a .ba-fine{font-family:Arial,sans-serif;font-size:2.8cqi;color:#555}
/* before B: the wide one, sincerely trying its best */
.bad-b{aspect-ratio:1200/764;background:repeating-linear-gradient(45deg,#d7ff3d 0 3cqi,#b5f0ff 3cqi 6cqi)!important;border:2.2cqi ridge #c0c0c0;padding:3cqi 3cqi!important;display:grid!important;grid-template-columns:52% 1fr;grid-template-rows:auto auto 1fr auto;gap:1cqi 3cqi!important;text-align:center;filter:none!important}
.bad-b .bb-oval{grid-row:1/5;align-self:center;aspect-ratio:1.3;border-radius:50%;overflow:hidden;border:1.6cqi solid #e00000;box-shadow:0 0 0 1cqi #ffe600,1cqi 1.5cqi 2cqi rgba(0,0,0,.5)}
.bad-b .bb-oval img{width:100%;height:100%;object-fit:cover;transform:scaleY(1.25)}
.bad-b .bb-intro{font-family:'Comic Sans MS','Chalkboard SE',cursive;font-weight:700;font-size:4.4cqi;letter-spacing:.1em;margin-top:2cqi}
.bad-b .bb-intro span:nth-child(6n+1){color:#e00000}.bad-b .bb-intro span:nth-child(6n+2){color:#ff7a00}.bad-b .bb-intro span:nth-child(6n+3){color:#00a000}.bad-b .bb-intro span:nth-child(6n+4){color:#0018c8}.bad-b .bb-intro span:nth-child(6n+5){color:#9b00c8}.bad-b .bb-intro span:nth-child(6n){color:#ff00a8}
.bad-b .bb-mdx{font-family:Impact,'Arial Black',sans-serif;font-size:17cqi;line-height:.9;background:linear-gradient(180deg,#fff 0%,#9a9a9a 45%,#3a3a3a 50%,#e0e0e0 100%);-webkit-background-clip:text;background-clip:text;color:transparent;filter:drop-shadow(.5cqi .5cqi 0 #000) drop-shadow(-.3cqi -.3cqi 0 #fff);font-style:italic}
.bad-b .bb-3{display:flex;flex-direction:column;gap:.5cqi;align-self:center;font-size:3.6cqi}
.bad-b .bb-3 span:nth-child(1){font-family:Papyrus,fantasy;color:#4b0082}
.bad-b .bb-3 span:nth-child(2){font-family:'Brush Script MT',cursive;font-size:4.6cqi;color:#c40000}
.bad-b .bb-3 span:nth-child(3){font-family:'Courier New',monospace;font-weight:700;color:#006400}
.bad-b .bb-wow{position:absolute;left:3%;top:3%;z-index:2;font-family:Impact,sans-serif;font-size:6cqi;color:#ffe600;-webkit-text-stroke:.3cqi #e00000;transform:rotate(-18deg)}
.bad-b .bb-url{font-family:'Times New Roman',serif;font-size:2.8cqi;color:#0000ee;text-decoration:underline}

/* ============ BRANDING: built, then stress-tested ============ */
.construct{overflow:visible}
.cn__main{position:absolute;inset:0;transform-origin:0 0;will-change:transform}
.cn__app{position:absolute;opacity:0;display:flex;flex-direction:column;align-items:flex-start;gap:8px;pointer-events:none}
.cn__app em{font-style:normal;font-size:9.5px;letter-spacing:.14em;text-transform:uppercase;color:var(--mute)}
.cn__card{left:52%;top:5%;width:45%;aspect-ratio:1.75;padding:6% 6% 5%;background:#1b1817;border:1px solid rgba(246,242,236,.1);border-radius:6px;box-shadow:0 30px 60px -25px rgba(0,0,0,.9);display:grid;grid-template-columns:auto 1fr;grid-template-rows:1fr auto;column-gap:6%;align-items:center}
.cn__card img{grid-row:1;width:clamp(36px,4vw,58px)}
.cn__card b{grid-row:1;font-family:var(--display);font-weight:700;text-transform:uppercase;font-size:clamp(15px,1.6vw,24px);line-height:.9;color:var(--white)}
.cn__card b em{color:var(--fox);font-style:normal;font-size:inherit;letter-spacing:0;text-transform:inherit}
.cn__card small{grid-column:1/-1;font-size:9px;color:var(--soft);border-top:1px solid rgba(243,113,33,.5);padding-top:8px}
.cn__card>em{position:absolute;left:0;top:calc(100% + 10px)}
.cn__icon{left:6%;top:58%}
.cn__icon span{width:clamp(70px,7.4vw,112px);aspect-ratio:1;border-radius:24%;background:linear-gradient(160deg,#25201e,#0e0c0b);display:grid;place-items:center;box-shadow:0 20px 40px -18px rgba(0,0,0,.9),inset 0 1px 0 rgba(255,255,255,.08)}
.cn__icon img{width:70%}
.cn__avatar{left:28%;top:62%}
.cn__avatar span{width:clamp(50px,5vw,78px);aspect-ratio:1;border-radius:50%;background:var(--fox);display:grid;place-items:center;box-shadow:0 0 0 3px var(--coal),0 0 0 4px rgba(243,113,33,.5)}
.cn__avatar img{width:74%;filter:drop-shadow(0 2px 0 rgba(0,0,0,.35))}
.cn__tab{left:52%;top:60%;width:45%}
.cn__tabbar{display:flex;align-items:center;gap:8px;width:100%;padding:9px 12px;background:#2a2624;border-radius:9px 9px 0 0;border-bottom:2px solid var(--fox);box-sizing:border-box}
.cn__tabbar i{width:16px;height:16px;flex:none;display:grid;place-items:center}
.cn__tabbar i img{width:16px;height:16px;object-fit:contain}
.cn__tabbar b{flex:1;font-weight:500;font-size:11.5px;color:var(--soft);white-space:nowrap;overflow:hidden;text-overflow:ellipsis}
.cn__tabbar s{text-decoration:none;color:var(--mute);font-size:13px}
.cn__tab strong{font-family:var(--hand);font-weight:700;font-size:clamp(22px,2vw,30px);color:var(--amber);transform:rotate(-4deg);margin-top:2px}
.cn__stamp{position:absolute;right:-1%;top:41%;z-index:3;background:var(--coal);padding:6px 10px;border:1.5px solid var(--fox);color:var(--fox);font-size:9.5px;letter-spacing:.16em;text-transform:uppercase;transform:rotate(-6deg) scale(1.6);opacity:0}

/* ============ FILM: the real footage, always rolling ============ */
.scrub__video{object-fit:cover}

/* ============ CAPABILITIES on wide screens: one screen, tabs that play themselves ============ */
@media (min-width:1081px){
  .caps__track.is-stacked{height:auto}
  .caps__track.is-stacked .caps__pin{position:relative;top:auto;height:auto;min-height:min(100svh,940px)}
  .caps__steps a{cursor:pointer}
  .caps__track.is-stacked .caps__steps a.is-on i::after{transition:none}
}

.cap__vis>*{transition:opacity .25s var(--ease)}
.cap__vis>.is-dip{opacity:0}
.swap[data-r="a"] .bad-b,.swap[data-r="b"] .bad-a{display:none!important}

/* ============ WHY US, one screen: the reasons take turns inside a proof panel ============ */
.why__panel{display:none}
@media (min-width:1000px){
  .why.is-auto .why__track{height:auto}
  .why.is-auto .why__pin{position:relative;top:auto;height:auto;min-height:min(92svh,860px);padding-top:0}
  .why.is-auto .why__stage{height:min(72vh,660px);border:1px solid var(--line);border-radius:16px;background:radial-gradient(rgba(246,242,236,.06) 1px,transparent 1.2px) 0 0/22px 22px,linear-gradient(160deg,#141211,#0d0c0b);box-shadow:0 60px 120px -50px rgba(0,0,0,.9);overflow:hidden}
  .why.is-auto .why__panel{display:flex;justify-content:space-between;align-items:center;position:absolute;left:0;right:0;top:0;height:46px;padding:0 20px;border-bottom:1px solid var(--line);background:rgba(20,18,17,.85);z-index:5}
  .why.is-auto .why__panel::after{content:attr(data-n);position:absolute;right:22px;top:calc(100% + 6px);font-family:var(--display);font-weight:700;font-size:clamp(120px,11vw,200px);line-height:1;color:transparent;-webkit-text-stroke:1px rgba(246,242,236,.07);pointer-events:none}
  .why__ph{font-size:10px;letter-spacing:.16em;text-transform:uppercase;color:var(--mute);display:flex;align-items:center;gap:10px}
  .why__ph b{font-weight:500;color:var(--fox)}
  .why__ph i{width:7px;height:7px;border-radius:50%;background:var(--fox);box-shadow:0 0 0 0 rgba(243,113,33,.5);animation:whyRec 1.8s ease-out infinite}
  .why__ph--r{color:var(--char,#5b534d)}
  @keyframes whyRec{0%{box-shadow:0 0 0 0 rgba(243,113,33,.5)}80%,100%{box-shadow:0 0 0 9px rgba(243,113,33,0)}}
  .why.is-auto .ws{inset:46px 0 0;padding:28px 32px 30px}
  .why.is-auto .ws__lbl{left:32px;top:26px}
  .why.is-auto .ch{inset:46px 0 0}
  .why.is-auto .ch__list{transform:scale(1.32)}
  .why.is-auto .ins{border:0;background:none}
  .why.is-auto .ins .ws__lbl{left:32px;top:26px}
  .why.is-auto .wf,.why.is-auto .dk{inset:20px 0 0}
  .why.is-auto .dk__stack{width:50%}
  .why.is-auto .wf__win{width:80%}
  .why.is-auto .wf__q--1{left:3%;top:9%}
  .why.is-auto .wf__q--3{right:3%}
  .why.is-auto .wf__q--2{left:14%;bottom:6%}
  .why.is-auto .why__steps button{cursor:pointer}
  .why.is-auto .why__meet{margin-top:clamp(26px,4vh,40px)}
}
@media (prefers-reduced-motion:reduce){.why__ph i{animation:none}}